Watch. Learn. Try it yourself. IWSB features multiple hands-on demonstration sessions designed to arm you with know-how and inspiration you can work with the very next day.
Interact with industry experts like Master Mixologist Tony Abou-Ganim, and brand ambassadors from companies including Russian Standard Vodka and Beyond Zero.
Learn, practice, understand—and go home ready to apply key skills, new products and hot trends to your business—connecting your menu and bar program to raise check averages and move your bottom line.
The IWSB 2014 Demo Lounge lineup will be announced shortly.